Effects of the Generic Masculine and its Alternative; 20300007


Pädagogische Hochschule Steiermark
Projektleitung gesamt
Brohmer, Hilmar; Dr. / Universität Graz – Standort Attemsgasse 25
Projektleitung intern
Malkoc, Smirna; BSc. MSc Prof.
Interne Projektmitarbeiter/innen
Externe Projektmitarbeiter/innen
Brohmer, Hilmar; Dr. / Universität Graz – Standort Attemsgasse 25
Corcoran, Katja; Univ.-Prof.in Dipl.-Psych. Dr.in / Universität Graz – Standort Attemsgasse 25
Hofer, Gabriela; BSc, MSc / Universität Graz – Standort Attemsgasse 25
Karl-Franzens-Universität, Institut für Psychologie
2020 – 2023
One topic that repeatedly sparks debates in politics and the society is “gender-neutral language”. For instance, in languages such as German, French, or Hindi, plural forms of job occupations and societal roles are often in a generic-masculine form instead of a gender-neutral form. Although meant as “generic”, this generic-masculine form excludes women from everyday language and might even entail the cognitive effect that listeners and readers will less likely think of women. Several studies have demonstrated this and related cognitive effects in the past. Due to the societal relevance of gender-neutral language, we propose a direct replication and extension of a classic German study by Stahlberg, Sczesny, and Braun (2001, Experiment 2; https://doi.org/10.1177/0261927X01020004004 ) in a multi-lab setting.
Beschreibung (engl.)